Learn about collaborative methods for mapping the patient experience at Foundation Medicine to improve genomic testing experiences for cancer patients and ensure everybody is bought in.
A case study showing how Cherwell handled challenges and opportunities in creating its new UX team, and strategies for building advocacy and trust with key stakeholders.
Learn how a small UX team optimized resources to redesign an expansive system while maintaining the current platform through systematization and component discipline. Four years later the effort culminated in an award-winning software in home automation.
Meet the new service design tool Service Sandbox and work with the design process based on multidisciplinary, modular sequences and systematic thinking to leverage customer service experience.
Jane leads a team of 12 designers At Digitalist in Vancouver and facilitates internal and external dialogue around the Business and Service Design practice.
Wednesday March 4, 2020 9:00am - 12:30pm PST
OrcasWestin Hotel
Using real examples from Microsoft, learn how designers and researchers alike can work with guiding principles to pluriversal approaches to UX, and how these principles present us with a different understanding of inclusion.
Blink's Flywheel is a strategy model to identify opportunities, envision new services and products, and increase customer lifetime value to enable effective marketing teams.
Brent makes evidenced-based recommendations related to market segments, marketing technology, and go-to-market messaging for Blink and our incredible portfolio of clients.
Thursday March 5, 2020 9:00am - 9:45am PST
OrcasWestin Hotel
Let’s discuss the foundational understanding of people with disabilities, why we should involve them, and how to best incorporate them in research projects. Inclusive research is a win.